Attracting customers isn’t free. Between advertisements, content marketing, and other strategies, businesses sink a lot of funds into gaining new customers. Customer acquisition cost, or CAC, is the cost of gaining each new customer. Acquiring customers isn’t worthwhile if they’re actually costing you money!
This list was developed in conjunction with our course, Super Social Media, and is a mix of advice and best practices to boost your social media activity. From simple beginner tips to more complex ways to keep your customers engaged, this list has something for everyone.
There are a few relationship pitfalls that stem from not getting to know your agency upfront. Companies looking to hire an agency for the first time should ask a few critical questions before entering into any contract. Looking at a company portfolio is important, however, it is equally important to figure out how the agency will work for your exact needs.
The debate is which platform is the best for hosting your products. How can you be sure which is best when comparing WooCommerce and Shopify?
Utilizing social media to effectively drive online sales really depends on what your sales cycle is and what you’re selling. We’ve set up different social strategies to drive sales activity.
